White paper - Cannabis Branding — Men vs. Women

matters group men vs women cannabis branding white paper 2017We’ve compiled specific research findings from our Cannabis Brand Study related to men's and women's brand preferences into this FREE white paper.

How much of an impact will the consumer differences between men and women have as cannabis legalization spreads nationwide?

What might that mean for branding, marketing, and products?

How well do we understand what appeals to either gender?

Learn How Men & Women View Cannabis!

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