eBook: Use AI Marketing to get Insights, Audience & Results

We wrote this eBook to show you how AI in Marketing can help to identify variables in your data that can’t be measured and then predict trends, patterns  opportunities, or anomalies that you may need to understand BEFORE they become either an issue for you or a competitive advantage for your competitors.
We’ve minimized the use of AI tech-speak jargon and we encourage you that have questions to go ahead and ask us.

more about this eBook

the Matters. Group develops attitudinal segmentation based on proprietary consumer research that gets at the core motivations of what consumers want and why they choose specific brands. To date we have conducted three separate rounds of research, tracking shifts in segmentation make up throughout 2015, 2017, and 2019.

what we beleive

We believe what you do matters, and that matters to us.  We also believe that a job worth doing – is worth doing right.  Working hard, having fun, diving into the intricacies of our clients’ businesses and their industries, solving marketing problems with data-driven brilliance, generating original ideas, and measuring their impact — it has an effect.

  • Because we don’t take shortcuts. As a client, you might hate us – until you love us.
  • We know that owning the entire sale requires not just knowledge but an understanding of the entire process. Importantly, how they are intertwined. 
  • Your campaigns and data are complex, organic things and we have the experience needed to manage sorting the weeds out from the productive, fruit-bearing insights.
  • Digital marketing requires a variety of skill sets developed through experience. No other digital consulting firm can boast our level of experienced practitioners. As pioneers in digital – we’ve been there done that.

If we sound like the kind of Digital Consulting Firm that you need — please feel free to reach out.  We’d love to hear from you, learn about your challenges, and see how we might be able to help solve them.



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